The Ligurian arch-shaped strip of
land
stands out in the middle of a hand
and represents a vital line and
a profound expression of Style.
The hand, main protagonist of
all handicraft creations, is the mark engraved
in people’s memory,
the unmistakable trace behind each Quality work.  
An open hand evokes the five senses,
the royal crown, the spectrum of possibilities,
and, at the same time,
the exclusive amount of values to rely on. 
It also reminds of the “give me five” gesture,
the dynamic and direct communication language
used in sports teams.
The chosen colour combination
was gold and amaranto red.  
The golden hand reflects mastery
and absolute quality.
“The golden hand of LiguriaStyle”
becomes then the literary motto
marking our communication.
The hand is stylised in the shape of a bird
and evokes the potentiality of flight
and the possibility of transforming life itself
into a cultural masterpiece,
thanks to pure passion,
even for the simplest crafts.